I hate it when websites pop up ads – or worse, those survey things – over the top of the content I’m trying to read. Seems like this guy feels the same way.
The worst case I’ve seen was with a local funeral home. I was sitting in a meeting with a funeral director client and we were discussing a feature he wants to add to his site. We were poking around the web to see if any of his competitors were adding the same service to theirs, and we happened across the site of one of the larger funeral homes in the area. These guys had added a pop-up survey to their site! Our mouths literally dropped open when the window came up; who in their right mind would agree to take a survey about their damn site and services when they’re grieving and looking for information about funeral arrangements? And what lunatic at this home thought this was a good idea?